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It's official: Apple have now passed Walmart as the number one seller of music in the United States. Apple has been climbing the list rapidly, surpassing both Amazon and Target over the past year or so. This is especially significant news as it now means that Apple's iTunes store which sells online only is outselling every other retailer, whether they be bricks and mortar, online or both.
Apple® today announced that the iTunes® Store (www.itunes.com) surpassed Wal-Mart to become the number one music retailer in the US, based on the latest data from the NPD Group*. With over 50 million customers, iTunes has sold over four billion songs and features the world’s largest music catalog of over six million songs.
“We launched iTunes less than five years ago, and it has now become the number one music retailer in the world,” said Eddy Cue, Apple’s vice president of iTunes. “We are thrilled, and would like to thank all of our customers for helping us reach this incredible milestone.”
*Based on data from market research firm the NPD Group’s MusicWatch survey that captures consumer reported past week unit purchases and counts one CD representing 12 tracks, excluding wireless transactions. The iTunes Store became the largest music retailer in the US based on the amount of music sold during January and February 2008.
Apple pioneered the market for online music, securing a landmark deal with the major record labels and launching the world's first legal ala carte music download service. They deserve this. Congrats Apple!
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